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Are You Selling at a Discount to Full-Price Buyers?

 

This week, we’re talking about value-based fees and pricing. I want to share with you some different perspectives that may loosen the tangle of logic, emotion, guilt, fear, and obligation we have around money and pricing

What I hear my clients getting stuck with, and other people that I’m in conversation getting stuck with is, “How much do I price?” and “What do I charge?”

Are you selling to people who like to buy things at a discount for whatever reason? Or are you selling to people who like to buy things at full price for whatever reason?

I see countless business owners who are undercutting themselves who really can’t afford to be undercutting themselves because they’re already struggling.

I want you to be able to take a step back and simply ask yourself, “Oh, what am I doing? Does this really make sense? And is this what I want to be doing, now that I have the awareness that I might be doing it?” 

Book mentioned:

Value-Based Fees: How to Charge – and Get – What You’re Worth by Alan Weiss
https://www.amazon.com/Value-Based-Fees-Charge-Youre-Worth/dp/0470275847

Work with Geraldine: 

Strategy Session
1:1 Coaching
VIP Day

 

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Create more impact in your business with regular emails from Geraldine.
Would you like to double your revenue?
Fill out this form to download the PDF:

"6 SIMPLE STEPS TO DOUBLE YOUR REVENUE"

Create more impact in your business with regular emails from Geraldine.
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