Epic Business Growth for CPAs Podcast
064 Why & How to Claim Your Google My Business Profile, with Sommer Poquette, CEO of Keep It Real Social
Google makes it easier for businesses to get found online. Sommer Poquette, Founder and CEO Keeping It Real Social, shows us the value of having a verified Google My Business listing.
I hear the CPAs telling me just how much expertise and knowledge they have, and their desire to guide their clients in their businesses. On the other hand, I have these business owners who are dying for this expertise, and this guidance. What are the steps you need to take next if including advisory services in your accounting practice is something you want to move forward on?
Do you know what is the most important activity that you do in your business in order for you to survive in your industry, in your marketplace? Adriene Dorison of Run Like Clockwork goes deep into the Clockwork concepts so that business owners can use these concepts to simplify our businesses, get more time and freedom back, while making more money.
Where’s the opportunity for you and your business hidden in the tens of thousands of dollars hanging out in Accounts Receivable that’s more than 30 days old? What opportunities can you create, based on who, how much, and what challenges those represent, are hanging out in Accounts Receivable?
Donna Leyens of Pumpkin Plan Your Business talks about adding advisory services, and introduces the concepts in the Pumpkin Plan and how they can be implemented to make it easier and more profitable to run your business.
Do you want to get ahead of the game and figure out where you’re trying to go, figure out where you want things to end up and see if you can steer your business there as best as possible? It’s time to do your business planning and start thinking about the big things that could be possible for you to be creating in 2020.
Do you feel like your schedule is controlling you rather than the other way around? Listen to Billie Anne Grigg of Profit First Professionals as she teaches us about time blocking, and how it saves us time, gets us organized, and keeps us sane.
Being a CPA who looks out for his or her clients by proactively scheduling end of year meetings is just one more thing you can do to separate yourself from the flock. As a CPA working with business owners, you have a better and clearer vantage point, and you can guide the way and help your clients avoid predictable pitfalls.
Michelle Cooper of Alchemy Accounting is out to design a non-traditional accounting practice. In this episode, we talk about what that might look like as technology enables more of us to be nomads at work, and about the opportunity that presents for accountants to do taxes across international borders. We also talk about about niching down, and about the Queen Bee Role in her business that has made operations clearer for everyone on her staff.
I had Dr. Sabrina Starling, author of “How to Hire the Best,” coach me around mindset blocks related to hiring challenges. We serve up some real life coaching to bring awareness and understanding to you on some of the things that might be hiding out in your own mind that might result in shifting the choices that you’re making around hiring.